Photo courtesy of: Greg Land

B&D selected to lead study on multi-use district for Milwaukee Brewers

July 15, 2025

Photo credit: Milwaukee Business Journal

VENUES NEWS

B&D selected to lead study on multi-use district for American Family Field, home of the Milwaukee Brewers


Washington, D.C. (July 15, 2025) — Brailsford & Dunlavey has been selected by the Southeast Wisconsin Professional Baseball Park District to conduct a strategic study evaluating the long-term future of American Family Field, home of the Milwaukee Brewers.

According to the District, the study will analyze the feasibility of transforming areas around American Family Field into a vibrant, multi-use destination. B&D was selected from among six respondents to a request for proposals, according to reporting by the Milwaukee Journal Sentinel.

“We’re honored to be selected for this important work and excited to get started,” said Chris Dunlavey, B&D co-CEO and co-founder, and head of the firm’s Venues Practice Group. “American Family Field is a vital community asset, as is the land it sits on, and we look forward to supporting the Park District as they evaluate the long-term role and potential of those assets.”

The study is scheduled to be completed and submitted to the District by December 7, 2025.

This news was first reported by the Milwaukee Journal Sentinel. Click here to read the article (subscription may be required).

For more information, contact:
Doug Kotlove
VP, Marketing & Business Development

"The leadership and information from B&D, and the clarity with which they provide it, brings added credibility to the process and ensures that a range of university stakeholders, including senior leadership and our board, are fully informed for – and confident in – their required decision making.”

B.J. Crain, Former Interim Vice President for Finance and Administration
Texas Woman’s University

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